I love discovering new blogs to read. But I have noticed that when I visit a new blog, there are particular things I look for. I thought I’d share this as a blog post because it may be useful for some of you. Especially if you want to gain an insight into what other readers may look for in a blog.
Obviously, this is all personal preference and if you don’t have all of these things, it doesn’t mean that I don’t like or won’t read your blog. However, these are five things that I have noticed myself being drawn to when it comes to finding new blogs.
Easy to read font
As beautiful as cursive fonts are, I just can’t read some of them. If I can’t read the title of a blog post then I just won’t click on.
I think it can be really easy to overthink a font, I know I have done it in the past. But the reality is, the most simple fonts can be the most effective. Obviously, it depends on your style and the cursive fonts aren’t really my vibe, but if they are something you like, use one that people can read. Ask around to find a font people read and understand the font with little effort, but still suits your aesthetic.
The latest blog post
When going onto a new blog, I love seeing the most recent post. Mainly because it gives me an insight into how frequently they post and what it is they are currently speaking about. It is my preference to see it as soon as I go onto the website, ideally with a date. I’m now looking for a new blog theme as I think it is important to see the date at which a blog post was published.
If I go onto a blog and see that their latest post was a year ago, I may have a little look around but it would indicate to me that they don’t post consistently. And therefore, I wouldn’t check it on a weekly basis for any new content.
About me section
I’m a super curious person and I love knowing the person behind a blog. Whether that be where they are from, their jobs, dreams, backgrounds. I am just super nosey and tend to want to know more, so I love an about me page. More often than not, it is one of the first sections I look at and one of the first pages I click on.
It doesn’t matter what is said in the about me page, as long as it provides a little insight into who they are. I think it just makes you feel a lot more inclined to read a blog if you know who has written it.
Subtitles in a blog post
This doesn’t apply to all of the blog posts I read but, when I see a big block of text, I get overwhelmed. It obviously depends on what is being discussed. If it is a serious topic and discussion then I don’t really mind seeing paragraphs of text, but this is more in general.
When it comes to ‘typical’ lifestyle posts, sharing tips, makeup products, outfits, I just like seeing everything broken up a little bit. I love looking at a blog post and seeing the name of the products highlighted in bold, or subheadings to break apart the different tips being discussed. I find that it makes the reading experience a lot less overwhelming and easier to follow.
A catchy title
I love an intriguing title. Like I said, I’m a curious person. Anything that sounds like it would be useful or intriguing, I’m all for. I’m more inclined to read ‘5 blogging tips you didn’t know’ rather than ‘some blogging tips’.
This is something I have definitely been learning about over the last month or so. The importance of a title. It is the first thing the reader will see, and at the end of the day, you want them to click.
Obviously, clickbait is no good because you are just going to put off readers if you title doesn’t match the content. But if you can amplify the content in your post, into a catchy title, do it. When I see a title that makes me curious or think, I have no choice but to click on it.
Please let me know in the comments if you agree or disagree with any of these points. I’d love to know what you are drawn to in a blog!