Although bloggers share some of themselves online, I promise you, there are some things that we also don’t talk about. Within this whole blogging scene there are some hidden secrets that most of you probably don’t know. And that is what I wanted to shed some light on today. The things that you didn’t probably know about blogging.
IT ISN’T AN OVERNIGHT SECRET
Bloggers don’t wake up one morning to have hundreds or thousands of readers. Like most things, it is a work in progress. We all start somewhere and things don’t just happen for us overnight. There isn’t a magic sauce for overnight success. It is definitely much more of a gradual process, one that can take years to build. I have been blogging for nearly six years and I’m still growing and learning by the day.
IT’S NOT JUST PICTURES AND WORDS ON A WEBSITE
Something that really frustrates me is when people say blogging is easy. It isn’t just pictures and words on a website. Sure it might start out like that, but to get anywhere with it, you need to have other skills and abilities. Like SEO knowledge, marketing strategies, social media platforms, photography skills, creativity, motivation, time management abilities. People think blogging is easy, but the reality is, we are doing every job under the sun and constantly learning something new to improve on. Not to be that person, but bloggers really are skilled in so many aspects of the digital world, and they definitely don’t get the credit they deserve.
IT IS LIKE HAVING ANOTHER FULL-TIME JOB
You put in what you get out of blogging, and if you want it to do well, you have got to put the time in. So yes… blogging is like having another full-time job. It’s addictive, it consumes your thoughts and sometimes you don’t want to do it, like a full-time job. From planning and prepping content to creating the content to then hitting publish, all of this takes time. That is why blogging can be a full-time job, so please don’t downplay it like it’s some little hobby.
NOT ALL OF US WANT IT TO BE A FULL TIME JOB
I feel like a lot of bloggers get frowned upon because they are ‘desperate for money’ or want to be a ‘full-time influencer’. Absolutely no shame to anyone who dreams of this, because you get it! It’s an amazing career and one that can take you so far into the industry. But the reality is, some people do just want their blog to be a hobby. It is something fun to do and it’s exciting to have something of your own. We all don’t want to be a Zoella, some of us just want a place to escape and a passion to share.
IT CAN BE ADDICTIVE
Like I said earlier, blogging really can consume all of your thoughts if you let it. You can get addicted to every little part of blogging. Whether that be the planning side, the educating side, the sharing side, the social media side. All of it can feel so good and so fun that it is all you want to do. It’s exciting but can be overwhelming too. I think most bloggers have hit this point once or twice, I know I have.
BUT ALSO REALLY LONELY
When looking at your personal life, you are probably the only person you know who has a blog, and it can be lonely. You just wish there was someone you could shoot with, or ask questions to. And as amazing as the online community is for blogging, in real life, it can feel lonely. I can’t really talk about blogging things with a lot of people in my life because they don’t understand. It isn’t their fault, but it can feel isolating from your side of things, especially if you aren’t getting any support there either.
NOT EVERYONE IS SUPPORTIVE
Like I just said, some people aren’t going to like your blog. The people in your real life might not understand it or they might judge your online presence. Unfortunately, this is going to happen. It’s sad and it can feel so terrible at the time, but anyone going through this, I encourage you to keep going. A lot of the time people are arrogant because they don’t understand or they are jealous of your community and creativity that you have done all on your own.
THERE IS ALWAYS SOMETHING YOU CAN IMPROVE ON
It is never-ending. The blogging hustle never stops. There is always something you could be learning about, practicing, or posting. It can be so hard to draw a line and call it a day, but it really is endless. And you can always be improving. Improving your web design, photos, written content, promotion, marketing… it is a mind field.
MONEY DOESN’T COME INSTANTLY
You don’t hit publish on your first post and then get hundreds of emails for sponsored posts and gifted products. Like everything else in blogging, it takes time. Whether that is to qualify for putting ads on your site, being accepted into an affiliate marketing scheme, or landing your first sponsorship. The money doesn’t come instantly. And even if you get the option to, you don’t always want to accept an offer. I’ve had many emails for brands offering to pay me for speaking about something and every time I’ve said no because the brands don’t sit right with me. It isn’t something bloggers talk about a lot but we really do say no to most of the brands that slide into our mailbox.
RULES ARE NON-EXSISTENT
Rules don’t exist in blogging. You can do whatever you want, whenever you want. You can blog about what you want. Post when you want. Get involved as much as you want. There really are no rules. Obviously there are some general courtesies that are expected of bloggers like replying to comments, reading other bloggers’ work, or answering questions. But you can do what you please. I know I’ve definitely wished there were rules to blogging, just to make the whole process feel more structured and like every decision wasn’t up to me. But everything is up to you and how you feel, so you have to go with your gut.
IT ISN’T EASY NOR FUN ALL THE TIME
As bloggers, we all have lows points, like every other human. We have times when we lack creative energy, motivation, or just a pure passion for blogging. And this is completely okay. We are not robots who do the same thing each day to please other people. The whole reason we blog is that we love it. And that can’t be all the time, but that just makes our high moments even better.
IT TAKES TIME FOR YOU TO SETTLE INTO YOUR OWN
Finding your place in this world is difficult, as is fitting into the blogging world. I think to some extent we are all still getting there. Whether that is finding a new niche, or integrating a new topic into your blog or even trying something new to grow your platform. We are all still trying to settle and find our place. Especially with the community being so saturated, it can feel difficult to see your originality, but it just takes some time. Some time to find your people, your passion, your aesthetic, but we all get there in the end.
I really hope that this post has shed some light on those hidden secrets us as bloggers don’t really talk about. Any other bloggers reading this, I’d love to know if you relate to these points or have any more you can comment!
Lots of love,